How Fluid Connects to PSPs Like Paysafe, Praxis, Nuvei, and PaymentIQ With Zero Friction

Fluid simplifies payment processing for iGaming operators by connecting to PSPs like Paysafe, Praxis, Nuvei, and PaymentIQ in minutes. This AI-powered digital cashier eliminates the need for outdated iframe systems, replacing them with a native WebComponent that boosts transaction speeds and deposit completion rates. With just two lines of JavaScript, operators can integrate multiple payment methods, reduce downtime, and ensure compliance with Malta's regulatory standards.

Key benefits include:

• Faster PSP integration: From weeks to minutes.

• Smart routing: Directs transactions to the best PSP, reducing costs by 15%-20%.

• Compliance automation: Meets Malta Gaming Authority (MGA) and FIAU requirements.

• Advanced fraud detection: AI monitors transactions, ensuring security.

• Customisation: Localised euro (€) formatting, DD/MM/YYYY dates, and British English spelling.

Fluid also supports real-time analytics, multi-currency payments, and mobile-first design, making it ideal for Malta's iGaming sector. Operators gain operational efficiency, reduced costs, and an improved player experience.

How Payment Tech Will Drive iGaming Growth

Technology Behind Fluid's PSP Connectivity

Fluid's PSP connectivity is powered by a modular architecture that simplifies payment integration for iGaming operators. Instead of overhauling their entire payment systems, operators can integrate essential components - like game libraries or payment gateways - without disrupting the core platform.

API Integration for Efficiency and Growth

Fluid's API-first design makes PSP connections smoother with RESTful APIs that handle tasks like authentication, routing, and real-time synchronisation. During high-traffic periods, the system intelligently distributes the load based on factors such as transaction success rates, processing speeds, and available payment methods. This eliminates the need for operators to manage multiple PSP connections themselves. Fluid takes care of the heavy lifting, allowing operators to focus on what they do best - running their businesses.

AI and Machine Learning for Enhanced Security

To tackle fraud, Fluid employs AI and machine learning algorithms that monitor transaction patterns in real time. These tools detect unusual activity, such as odd deposit amounts, rapid transaction attempts, or discrepancies in player behaviour. If anything suspicious arises, the system can initiate extra verification steps or temporarily pause transactions for review.

For operators in Malta, this AI-driven system aligns with MGA and FIAU regulations, ensuring compliance by maintaining detailed audit trails and generating necessary reports. This not only strengthens security but also lightens the workload for compliance teams, making regulatory adherence less of a headache.

Fluid’s technology is designed to meet Malta's specific regulatory and operational demands seamlessly.

Tailored Features for Malta's iGaming Sector

Fluid is built with Malta’s unique requirements in mind. It handles EUR (€) transactions in the correct format, displaying amounts like € 1,000.00 (using commas for thousand separators and periods for decimals). Dates follow the DD/MM/YYYY format (e.g., 19/12/2025), and times are displayed in the 24-hour clock (e.g., 14:30). Even small details, like using British English spelling - such as "licence" instead of "license" - are considered, creating a professional and localised experience for Maltese operators and players.

The platform’s mobile-first design is especially valuable in Malta, where a large proportion of iGaming activity happens on smartphones and tablets. Fluid’s WebComponent adapts to various screen sizes, ensuring payment flows are smooth and user-friendly across all devices. This responsive design eliminates the need for separate mobile payment systems, saving operators both time and maintenance costs.

Fluid's Integration with Leading PSPs

Fluid's modular design allows Maltese iGaming operators to connect with multiple Payment Service Providers (PSPs) at the same time. This gives businesses the freedom to choose providers that align best with their goals. Using smart routing, Fluid directs transactions to the most suitable PSP and automatically shifts to a backup when necessary. This approach ensures consistent uptime and helps manage processing costs efficiently. Here’s a closer look at how Fluid integrates with some of the top PSPs.

Paysafe Integration: Real-Time Insights and Personalised Payments

Fluid's link with Paysafe offers real-time analytics, enabling operators to monitor player behaviour as it unfolds. By tracking transaction trends, preferred payment methods, and conversion rates, operators can make quick, informed decisions. The integration also tailors payment experiences, adapting to individual player histories. This ensures that preferred payment options are front and centre, making the checkout process smoother and minimising drop-offs.

Praxis Integration: Cross-Device Payment Solutions

With Praxis, Fluid delivers omni-channel payment capabilities that work seamlessly on desktops, mobiles, and tablets. This is especially important in Malta, where mobile gaming dominates. The integration provides advanced tracking across all platforms, offering operators a complete overview of payment performance. Additionally, real-time settlements through Nuvei enhance cash flow and strengthen security.

Nuvei Integration: Faster Settlements and Enhanced Security

Fluid's partnership with Nuvei focuses on real-time payment settlements, allowing operators quicker access to funds for better cash flow management. Nuvei’s AI-powered fraud detection adds an extra layer of security to transactions. Furthermore, the integration ensures that payment pages match the operator's branding, avoiding generic third-party visuals. This consistency builds player trust by maintaining a seamless, branded experience.

PaymentIQ Integration: Multi-Currency and Flexible Payment Flows

PaymentIQ supports multiple currencies, including cryptocurrencies, and offers customisation options to fine-tune payment processes for specific player groups. This is becoming increasingly relevant as alternative payment methods like mobile wallets and instant transfers grow in popularity in newer markets. With step-by-step payment guidance and smart routing, PaymentIQ simplifies even the most complex transactions. For larger operators, the integration ensures smooth automated processing while allowing customisation to meet regional needs.

Benefits of Fluid's PSP Integrations for iGaming Operators

PSP Integration Benefits Comparison: Paysafe, Praxis, Nuvei, and PaymentIQ

Fluid's multi-PSP connectivity offers tangible cost savings and boosts revenue for iGaming operators. By using a smart routing system, transactions are automatically directed to the payment provider with either the highest success rate or the lowest cost. This approach can reduce processing costs by 15% to 20% over time, capturing revenue that would otherwise be lost. These savings also support the implementation of reliable fallback and recovery mechanisms.

One standout feature is Fluid's automated fallback system, which retries soft-declined transactions through a backup processor. For instance, during the 2023 Melbourne Cup, the social betting app Dabble leveraged this system to achieve a 96% authorisation rate. This setup enabled them to recover over €40,000 in revenue during that single race month. Anthony Cugnetto, Head of Product - Core at Dabble, highlighted the importance of seamless payment processes during critical events:

"The race is huge in Australia... but if customers face issues while topping up their accounts, they might easily revert to the legacy players."

Beyond revenue optimisation, Fluid's integrations improve the player experience by tailoring payment journeys. Real-time analytics monitor player preferences, ensuring their preferred payment methods appear first at checkout. This reduces friction and drop-offs - a crucial advantage in Malta's competitive iGaming market, where players expect smooth mobile experiences.

Fluid's architecture further guarantees uninterrupted payment flows. Unlike relying on a single PSP, which can expose operators to risks like downtime or policy changes, Fluid's multi-PSP design ensures operations continue seamlessly even if one provider encounters issues. Real-time monitoring and automated alerts quickly identify and address spikes in declines or fraud attempts, especially during high-traffic events.

Comparison Table of PSP Integration Benefits

Implementation Best Practices for Maltese iGaming Operators

Onboarding Steps for Zero-Downtime Deployment

To ensure zero downtime, deploy Fluid alongside your existing system. Integrate Fluid's unified API with your preferred payment service providers (PSPs), such as Paysafe, Praxis, Nuvei, or PaymentIQ, within minutes.

Before going live, conduct thorough testing across all payment methods and currencies. Early in the process, configure webhooks and set up chargeback handling. Once testing is complete, activate automated post-authorisation features like refunds and cancellations to ensure your system can scale effectively.

After optimising deployment, confirm that all formats and compliance measures align with Malta's requirements.

Localisation for Malta

Once deployment is seamless, tailor the system to meet Malta's regulatory and formatting standards. Configure Fluid to display monetary values in euros, formatted as € 1,000.00 (with a comma for the thousand separator and a period for the decimal). Use the DD/MM/YYYY format for dates, such as 19/12/2025, to adhere to local conventions. Ensure the interface uses British English spelling, favouring terms like "licence" and "authorisation."

Compliance goes beyond formatting. Align payment flows with Malta's regulatory framework by implementing KYC verification, which should include document validation and biometric checks with real-time status updates. Employ AI-driven transaction monitoring, set threshold alerts, and conduct monthly risk assessments using customer profiling and behaviour analysis. Submit Suspicious Transaction Reports (STRs) via goAML to meet regulatory obligations. Additionally, under PSD2, consider integrating Third-Party Providers (TPPs) to enable direct bank payments, reducing reliance on cards.

Conclusion

Fluid’s PSP integrations simplify iGaming payments by slashing integration time from weeks to just minutes. With AI-driven monitoring replacing outdated static rules, it also offers fully-branded native interfaces that elevate the user experience.

For Maltese operators, this solution aligns seamlessly with local standards. The platform supports euro formatting (€1,000.00), DD/MM/YYYY date formats, and British English conventions, ensuring compliance and meeting user expectations right from the start.

The standout benefit is improved operational efficiency. Real-time behavioural insights help operators fine-tune payment processes, boosting conversion rates. AI-personalised payment flows not only enhance conversions but also cut down on cart abandonment, driving noticeable revenue growth.

FAQs

How does Fluid comply with Malta's regulatory requirements?

Fluid meets Malta's regulatory standards by implementing real-time transaction monitoring, AI-powered fraud detection, and ensuring compliance with essential regulations like AML, KYC, GDPR, and PCI-DSS.

The system is designed to support local payment protocols, including Malta’s currency format (€1,000.00) and specific regional data preferences. By automatically identifying and aligning with Malta's legal and operational requirements, Fluid ensures secure and compliant payment processing, helping businesses maintain trust while fulfilling their obligations effortlessly.

How does Fluid's AI-driven fraud detection benefit iGaming operators?

Fluid's AI-powered fraud detection system offers real-time monitoring and dynamic risk analysis, ensuring every transaction is scrutinised efficiently without causing delays. By constantly evolving and learning from emerging threats, it effectively minimises false positives, allowing genuine payments to proceed without interruption.

This cutting-edge approach strengthens security, boosts approval rates, and guarantees a smooth payment journey for both operators and players. With Fluid, iGaming businesses can handle payments confidently, reducing risks while preserving trust.

How does Fluid's smart routing system help lower payment processing costs?

Fluid's smart routing system uses advanced technology to automatically pick the most cost-efficient payment routes. This not only cuts down on transaction fees but also boosts success rates. Thanks to machine learning, the system adjusts payment paths in real-time, removing the need for manual tweaks and keeping operational costs low.

The result? A smoother, more seamless payment process for operators and users alike, tackling common inefficiencies that often plague the iGaming industry.